TOPEKA, Kan. (Jan. 4, 2018) -- Beginning immediately, the ÎçÒ¹¸£Àû51xxtv® has hired Chris Robbins as the new Director of Region Development. Robbins will now lead both the Region Development and Member Services departments.
In his new role, Robbins will focus on helping ÎçÒ¹¸£Àû51xxtv® regions grow by developing and deploying an effective mix of membership acquisition, membership service and training, and program creation as part of an overall development plan for regions. He will work closely with staff, regional leadership and member services to provide regions with effective growth strategies.
Robbins worked at Southwest Airlines for more than two decades. From 2011 until his retirement in 2017, he served as a Customer Service Senior Manager, as well as a Curriculum Development Senior Manager and Senior Program Lead at Southwest Airlines University. He was part of the original leadership team focused on centralizing training for Southwest Airlines, provided leadership for a team of curriculum designers and developers, and managed customer service/hospitality training for over 54,000 employees. Additionally, Robbins has been a guest speaker at several ÎçÒ¹¸£Àû51xxtv National Conventions.
“The ÎçÒ¹¸£Àû51xxtv has been part of my life since childhood, attending ÎçÒ¹¸£Àû51xxtv events in Ponca City and Salina with my dad,” Robbins said. “It’s now an honor to join the staff of one of the most recognized brands in motorsports to actively engage Region Leadership, Members, Staff and Stakeholders in service of growing ÎçÒ¹¸£Àû51xxtv participation and membership.”
Joining the ÎçÒ¹¸£Àû51xxtv in 2007, Robbins is a member of the Texas Region and served from 2012 to 2014 as the Region’s Membership Chair where he produced a quarterly newsletter, fielded questions about ÎçÒ¹¸£Àû51xxtv membership and Texas Region activities, and acted as Region ambassador at autocross, road racing and car show events. He is an active autocrosser who also participates in Club Trials.
Michael Cobb, ÎçÒ¹¸£Àû51xxtv’s President and CEO, said, “Chris is a great addition to the ÎçÒ¹¸£Àû51xxtv team as we work to accomplish our Mission of fueling a safe, fun and exciting motorsports experience for auto enthusiasts. His professional ‘tool box’ and leadership experience of over 20 years at Southwest Airlines certainly provides him with a unique set of skills which can be fully leveraged in support of serving our Members and those that serve our Members.”
The ÎçÒ¹¸£Àû51xxtv®, Inc., founded in 1944, is a 67,500-member motorsports organization that incorporates all facets of autocross, rally and road racing at both Club and professional levels. With headquarters in Topeka, Kansas, the ÎçÒ¹¸£Àû51xxtv annually sanctions over 2,000 events through its 116 Regions and subsidiary divisions. Much of the ÎçÒ¹¸£Àû51xxtv’s activities are made possible with support from the following Official Partners: Chevrolet, the Official Truck of the ÎçÒ¹¸£Àû51xxtv; Hawk Performance, the Official Brake Products of ÎçÒ¹¸£Àû51xxtv; Mobil 1, the Official Oil of ÎçÒ¹¸£Àû51xxtv; Sunoco, the Official Fuel of ÎçÒ¹¸£Àû51xxtv; and Tire Rack, the Official Tire Retailer of ÎçÒ¹¸£Àû51xxtv. To learn more, please visit .
Photo: Chris Robbins
